Morrisby and AI
We believe AI will play an increasingly significant role in careers’ guidance and in achieving our organisational goals of enhancing aspirations, outcomes and social mobility. Our vision is to develop AI in collaboration with our community to:
- Enhance user experiences and outcomes through better and more human-like user interfaces and interactions.
- Save time by automating routine and monotonous tasks.
- Optimise the use of career practitioners' student time to maximise impact.
- Assist in providing insights and suggestions.
Introducing Huxby
Huxby is our first step into the world of AI, and embodies this vision. Huxby is an enabler. It's designed to augment our adviser-led services, providing support and information when it's needed. With Huxby, we hope to create a world where careers information and advice becomes more engaging, empowering and personal. Try out Huxby >
Our Principles
We will be careful with our application of AI to ensure we minimise any potential downsides. So, we have created a set of core principles to guide us in the development and application of AI at Morrisby:
- Careers guidance must always involve human interaction and input.
- We develop AI tools in collaboration with our community.
- We will maintain our values, including trustworthiness:
- Bias is never acceptable.
- When information may be inaccurate during development phases, we will make that clear, and ensure advisers are involved to review outputs.
Community Input Driving the Future of Careers
We're incredibly excited about how AI enables us to build upon Morrisby's strength of leading through technical innovation to enhance outcomes and aspirations. We have exciting plans for how AI can be integrated across our services, and Huxby is just the start. We're looking forward to working with you to realise our AI ambition and deliver positive human outcomes.